ArenaNet suspends online sales of Guild Wars 2


Talk about a runaway success. In an unprecedented move, Arenanet has temporarily suspended sales of Guild Wars 2 on their website to ensure their players get the “best possible play experience”.

Posting on the Guild Wars 2 Facebook Page, Arenanet said:

Ensuring the best possible play experience for our fans is our highest priority. We’ve said before that we would be willing to temporarily disable first-party digital sales if we felt our high player concurrency may compromise player experiences. We have now reached that point.

Effective immediately we have disabled sales via To be clear, box and digital sales are still available via our retail partners. We are tracking our concurrency closely while expanding our infrastructure. We’ll re-enable first-party digital sales as soon as we feel that we can do so safely.

Time magazine has reported that Guild Wars 2 has up to 400,000 players playing online at once, with one million people having pre ordered the game. And with the Diablo 3 Error 37 debacle still fresh in gamers’ minds, it is a smart move on Arenanet part for taking this step.

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